Il Nostrano

Store design

Re-design of the food store IL NOSTRANO in Airolo (Ticino).

The logo was inspired by the painting Mezzogiorno sulle alpi (Midday in the Alps, 1891) by the famous painter Segantini which emphasises the selection of local and typical alpine products from the Swiss canton Ticino.

Modern illustrations on the red walls are combined with light natural wooden display cases and furniture. The shop design and its packaging presents traditional food products in a fresh way and has allowed artiginal alpine products, which are still made in non-industrial way, to be presented with their own branding.